An empathetic design leader that helps companies ship great product fast.

An empathetic design leader that helps companies ship great product fast.

An empathetic design leader that helps companies ship great product fast.

LinkedIn

Product

I ship work that drives business through: design strategy, product planning, product design, user research, content design and design systems

People

I build high performing teams that thrive through: hiring, team structure, coaching, skills and career development, team culture, inclusion, collaboration

Process

I improve efficiency and quality through: design process, design principles and standards, design reviews, resource planning

Director of Product Design, StreetEasy 2019-2023

As head of design for Zillow's New York City brand, I built a global remote, cross-functional experience design team. I accelerated success of the home sales product by modernizing the search experience and developing tools for partners and sellers.

Grew team from 1-8

Increased influence and impact of design

Drove success of flagship sales product

Launched suite of sellers services

Launched robust design system

Marketplace

Real Estate

Management

Product Design

UX Research

Content Design

Design System

Modernizing the Search Experience

Modernized map search experience

Refined NYC-centric filters

Increased search efficiency

Increased quality of listings

Case Study

Building the Experience Design Team

Grew global remote team from 1 - 8

Established Design as a strategic partner

Increased efficiency of product dev process

Established exemplary ops and culture

Standardized skills and career development

Established UX Research and Content Design

Case Study

B&H Photo, UX Team Lead 2013-2019

I crafted critical experiences for consumer and business customers while leading a cross-functional team of 16. I was responsible for operational improvements that dramatically increased the team’s speed and quality.

Crafted B2B e-commerce platform

Crafted industry leading product detail page

-40% new product launch time

-70% holiday promo program execution time

UX Design

Player Coach

E-commerce

Consumer

B2B

Designing a B2B E-commerce Platform

+140% B2B revenue YoY

-68% manual quote requests

+3x in-person contract signups

+2x segments served online

Case Study

Working with me is like…

Dan, you've made a huge impact on the products and culture of StreetEasy and will be dearly missed. Thanks for being a great leader and fun person to work with.

- Product Manager

Thank you for building this team from scratch and creating such a strong team culture. I can't thank you enough for the advice and mentorship you've given us.

- Senior Product Designer

You always challenged me and improved my ideas and I'll miss that!

- Director, PMO

It's been a pleasure working with you and your team. You've fostered a collaborative environment that has led to closer relationships between UX, product and engineering and ultimately better products for our consumers.

- Sr Manager, Engineering

Thank you, Dan, for elevating everything you touched here at SE over these past handful of years. Your warm demeanor and clear, communicative leadership will be missed!

- Senior Copy Writer

dgrucci@yahoo.com

dgrucci@yahoo.com